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Sugar Tax Postponed

Sugar Tax Postponed

The (totally nonsensical!) Sugar Tax on sparkling drinks with added sugar was planned to kick in on 06 April and maybe you had already planned to buy LOTS of bottles before that day? ;-)

Since a 2 litre bottle will experience a price increase of 60 cent, you can indeed save some money if if you fill the spare room with bottles in the run up to the tax introduction. Only problem is that all these drinks have a best before date and they really change their taste and the level of fizziness after that date. If you have ever tasted expired Coca Cola, you know what I am talking about.

The good news is that you can postpone “The Big Bottle Buy” for a little. The tax will now get introduced on 01 May instead of 06 April. The Department of Finance has decided to check if the tax doesn’t break EU rules and that will take another bit of time.

[You might wonder why I am saying it is “totally nonsensical”? And if you care, here are some of the reasons, but there are too many reasons to go in detail for all of them, so just a list: 1) Unless all sweets are taxed (and maybe fast food as well?) it doesn’t make sense to single out ONE food type. 2) It is very unlikely that a 60cent increase will dramatically change buying behaviour. We have the most expensive price for cigarettes in the whole EU and there are still PLENTY of smokers buying cigarettes completely independent from their financial means. 3) Adding a tax is NEVER a good way to get people to understand what the problem is and to be interested in changing it. Education is the RIGHT way. 4) If you try to “educate” through a price increase, you have to make sure that that increase is felt by the customers. Manufacturers, however, decrease the bottle size to 1.75 or 1.25 litres at the moment so that the consumer THINKS that the price has not increased. The sugar tax increase should have come with an obligation to keep the bottle size at 2 litres as before. 5) Did you know that a sparkling drink with added sugar will NOT experience a tax increase if it is an alcoholic drink? It clearly shows how serious the government is to keep people healthy. Sugar is cool when in alcohol, but sugar in a non-alcoholic drink makes you obese. Dohhh! 6) The final argument for me is that someone who eats an otherwise reasonably balanced diet but occasionally likes a sugary sparkling drink should not be punished by any state for this. Nanny-state is the term that is often used in this context. And if you think the Irish state really cares, then check out the quality of the drinking water in Ireland. ALL countries in Europe accept now that Fluoride in the drinking water is a BAD decision and in some countries a Fluoride-addition is totally forbidden. In Ireland the State still claims that it is healthy. Not true!
Totally nonsensical tax!!]

MetroNorth is now MetroLink, but it won’t happen!?

MetroNorth is now MetroLink, but it won’t happen!?

On Thursday the National Transport Authority has announced that they will build an underground rail service from Sandyford to the Airport for EUR 3bn and that the 26km long train line will be operational by 2027. It will be called MetroLink (not Metro North anymore) and will go overground from Sandyford until Charlemont (that’s near Portobello) and will then go underground to the airport. The travel time will be 50 minutes along the whole route and just 20 minutes from the City Centre to the airport.

Sounds like a great plan! FINALLY an underground train service for Dublin instead of the annoying overground link between St. Stephen’s Green and O’Connell Street and finally a proper public transport link to the airport. But everybody who knows public transport plans in Dublin will probably ask if this is maybe too good to be true? And MANY people seriously question if 2027 will ever come for the MetroLink.

The building of the Dublin’s first subway will only begin in 2021 and a LOT can happen until then. In 2002 the MetroNorth was announced and it was meant to go into service in 2007. So we are JUST 10 years behind schedule. In the same way, cynics AND realists expect that based on “third time lucky” we might need to have one more announcement, maybe in 2039 before this Metro connection will ever happen! :-O

LGBT groups at New York Parade? – No, Leo Varadkar, you got that wrong!

LGBT groups at New York Parade? – No, Leo Varadkar, you got that wrong!

Ireland’s Taoiseach Leo Varadkar was in the USA for the Taoiseach’s yearly St. Patrick’s Day visit and he was invited to take part in the St, Patrick’s Day Parade with his partner. Since a few years ago Varadkar had declared that he is gay (it seems that his partner lives in the USA), it was not surprising that he mentioned in an interview the fact that he was marching in the New York St. Patrick’s Day parade with his partner was a sign of change and great diversity.

RTE News wrote about it here.

But he got that completely wrong! The parade organisers banned LGBT groups in the past, but since Varadkar was not walking in the parade as a representative of any LGBT group or under an LGBT banner, his walking in the parade can NOT be interpreted as a “sign of change” at all.

We can clearly see in this picture from the above RTE News article, that he was not part of ANY LGBT group in the parade:

Without a doubt he is not the first gay person who is walking in the parade! And his private preferences were not the reason for his presence in the parade. Consequently, however, his admission to the parade also doesn’t indicate that the organisers have changed their opinion about LGBT groups.

Odd how in his opinion 2 plus 2 results in 6.

 

College Green Plaza – It will kill us!!!

College Green Plaza – It will kill us!!!

As human beings, we love stability and routine and we hate change. In its effort to protect us, our brain is interpreting change and uncertainty as danger and does everything possible to bring is back to the routine again. That is one of the reasons why changing your life or aspects of your life is so challenging.

But as we should know, there is nothing more reliable than that change will occur. So it often makes more sense to focus on how change can benefit us than to focus on resisting change.

The opponents of the College Green Plaza, however, are resisting as much as possible and at times in hilarious or ridiculous ways.

The An Bord Pleanala hearings are taking place at the moment. An Bord Pleanala is the Irish planning authority and they have to agree to Dublin City’s plans for turning the College Green Plaza into a pedestrianised area and to ban all sorts of traffic and before they make a decision, they have to give all interested parties an opportunity to express their concerns.

I remember when many years ago it was suggested to introduce a “Lotto” game in Ireland. People were OUTRAGED and saw civilisation to come to a certain end if that Lotto thing ever was allowed. The prediction was that all the unemployed and the pensioners would spend EVERY single penny on Lotto tickets and widespread poverty would be an absolute certainty. It was – as we know now total and utter nonsense. And since then the National Lottery, has introduced more and more and more different types of lottery games and society still functions.

BUT, it will all change when the College Green Plaza is pedestrianised. Because that will now finally end civilisation as we know it….at least if you listen to the opponents.

Before I give you some examples of the hilarious and ridiculous arguments the NO side is bringing up, allow me to tell you that I am not the biggest fan of the College Green Plaza plans. I have a car and use it often for work but also for transporting goods and people to events and to hobby locations and Dublin has a “problem” that you will encounter whenever you drive from South Side to the North Side and vice versa. That “problem” is that darn river that limits the crossing points and causes plenty of traffic bottle necks. Sure, all this is not helped by Dublin City’s traffic rules which are in part intended to manage the limited space for traffic and in other parts there to make it as difficult as possible to experience a smooth ride in Dublin traffic so that we all hopefully leave the car at home.

My preferred North-South route was through O’Connell Street, across O’Connell Bridge and then towards College Green, passing by Grafton Street and then onwards to Merrion Square. But a few years ago we were not allowed to drive down O’Connell Street anymore. then the euphemistically named “Bus Gate”, which is was more correctly a timed street closure for cars at College Green was introduced and with the LUAS from Stephen’s Green to O’Connell Street, College Green became completely impassable for cars. So bit by bit by bit we had to get used to new routes and get used to the fact that College Green will just not be available anymore at all.

It was different for busses and taxis. They still used the College Green route, but now face a closure, which they resist for numerous reasons. The Dublin traders also don’t want change as they are worried, that change will push people out of the City Centre to do their shopping in the Blanchardstowns and Liffey Valleys etc. Understandable in parts, but imagine, Grafton Street was once a street that was used by bi-directional car traffic and despite the pedestrianisation of Grafton Street people still come to the city centre.

So what are these crazy concerns that town planners and city traders have?

Town Planner Tom Phillips who represents the retailers thinks that people will go to Dundrum etc if the key traffic artery is cut off. He has a point, but he seemingly didn’t realise that that key artery has already been essentially cut years ago and that the LUAS put the nail in the coffin. The pedestrianisation is not changing anything anymore and it is somewhat unlikely that the LUAS will be banned from College Green. He also would have most like used the same argument against the pedestrianisation of Grafton Street!! He also claims that a College Green Plaza will bring a risk of terrorism!! Where that is suddenly coming from he doesn’t explain and it sounds like total nonsense.

Representatives of car park owners in the city centre want compensation for people not parking there anymore. Dohh!!! That is the whole idea. Dublin City wants to keep cars out of the city. I suggest the car park owners knock down the car parks if nobody is using them anymore and turn them into apartments. That helps with another crisis and will probably make them a lot more money,

The Taxi drivers tried to use the “disabled people” card. They claimed that the proposed changes would affect vulnerable people who needed taxis. I think they have a point, BUT should that now give them also permission to drive up and down Grafton Street? And if not, why is that argument valid for College Green, but not for Grafton Street and Henry Street etc?

People with disabilities were concerned that proposed two way cycle tracks would cause a danger for people with disabilities and older people. Actually, cyclists in Dublin (the ones that ignore traffic lights) are a danger to everyone, not only people with disabilities and age. But I still think that that danger is slightly lower than the danger that cars do or can cause. I can’t comment on their other concern about the lack of a street kerb, something that seemingly causes a problem for guide dogs.

The Wednesday hearing is described in the Irish Times here.

But it continued! On Thursday then Parliament Street became an issue. Dublin Bus wants to be able to use Parliament Street (from Liffey to City Hall) in both directions to make up for the unavailability of College Green and it was said that 1600 busses would move through the streets per day. And now the locals there had an issue. A Dr Imelda Shanahan said that the fact that 1600 busses would need to go through Parliament Street would lead to breaches in air quality standards that will continue long into the future. Wait! The use of Parliament Street will do that? We have to assume that the same number of busses are currently going through College Green, so NOTHING will change to air quality good or bad, the same situation will just be relocated. So if there are breaches there now, these breaches will still be there….just in a different street!?

Consulting architect Des McMahon correctly described that the street would be more a bus corridor than an inner city street. So Parliament Street would just become what College Green is now. Not great, but not the biggest deal either in a city wide picture. (I understand that locals feel differently.)

The Irish Times report about the Thursday hearing is here.

In my opinion, the traffic situation caused by the LUAS is really bad, but I was in front of Trinity College last week and unless Taxis and Busses will be completely banned from there, chaos will rule in that part of the city. There are just sooo many busses going through and that flippin LUAS doesn’t help things.

Since we had to put up with the street closure at College Green for a while I started to imagine how that new plaza could be used and I found lots of great uses for it. For markets and events etc. It would create what Dublin is lacking sorely: a City Centre plaza for central events. Smithfield totally failed and you can see why and there is NO other plaza available for weekly markets, for busking and open air music. There is a serious problem though: Dublin City will probably do their best to restrict the use of this plaza sooo much that it will be empty most of the time. So I think Dublin City should stop trying to bully us into accepting the plaza and should start trying to convince us that it is a great enhancement for city life. Tell us what you plan to have there. We don’t need an empty, car free place. But we do need an central inner city event space.

Traders will be still worried, because they HATE inner city markets. They don’t see that the vibrancy and the fact that it attracts lots more people to go there will automatically have a positive effect on inner city trade. Instead they are ALWAYS worried stiff that a food stall or a product stall on a market will take business AWAY from them. Short sightedness still rules!

TV3 Rebranding – Now on hold

TV3 Rebranding – Now on hold

I am definitely not a branding expert and while I am currently trying to learn a little more about the intricacies of branding, I will still guess and interpret my way through this This is Odd piece. ;-) It is about TV3s rebranding.

TV3 was bought in July 2015 by Virgin Media for EUR 80mio. Before that TV3 started in 2008 and was a struggling commercial competitor to RTE’s tax-payer-funded semi-state TV empire. In 2014, TV3 had losses of 7mio and in 2015 of 17mio, so things could have been better for them, but Virgin Media’s buyout of the TV station changed the picture.

Virgin Media has an even more illustrious past: There were originally NTL and Telewest in the UK. They merged and then bought Virgin Mobile UK. The three companies then signed a deal with Richard Branson that gave them the right to use Branson’s brand “Virgin”. So Branson doesn’t own any part of the company, but gets money for his name (a license deal) but when the Cable TV company UPC in Ireland became Virgin Media, Richard Branson was paraded around like he was the boss. Virgin Media, however is owned by Liberty Global, a huge American TV and telecommunications company. UPC also was owned by Liberty Global, hence the deal to merge the Irish UPC into the Virgin Media brand. So Virgin Media provides Telecommunications services, Cable TV and then bought TV3 to add TV services to their Irish portfolio. In 2015 TV3 bought the UTV TV channel, which was created only a very small number of years before and had failed miserably. (I could make it more complicated by explaining how TV3 had licensed ITV content, but lost that to UTV, when UTV’s channel launched in Ireland. ironic that it all came back to TV3 when TV3 bought UTV. But I don’t want to make it tooo difficult to follow. :-) )

That bought UTV channel was renamed into “Be3” in January 2017 to create the three stations TV3, 3e and Be3. A somewhat odd and inconsistent branding mess, one could say and Virgin Media wanted to sort it out by rebranding all of them to VM1, VM2 and VM3. In autumn of 2018 all the new names were meant to be adopted. But this week (08 March) TV3 declared that a rebranding was not the highest priority right now.

The new mother company and the available money and TV3s new confidence meant that TV3 successfully won broadcasting rights to all Six Nations Rugby Games from 2018-2021 in addition they still have broadcasting rights for UEFA Champions League and a number of other football tournaments. And then there are the drama series that TV3 has access to.

All these successes are linked to TV3 and it took a good bit of an effort to create the brand link of series and sports events with TV3. And if everything got renamed (probably for a high cost) now the branding would have to be created from scratch.

So does it make sense or does it not make sense to postpone the rebranding? I think it probably makes sense, but remember that I said that I am no expert! ;-)

 
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